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Nicholas McGoey - Resume






Microsoft Office Suite

Program Proficiency






  • Excellent communication skills

  • Ability to think creatively and innovatively

  • Self-motivated

  • Team player

  • High attention to detail

  • Budget-management skills and proficiency


  • Professional judgment and discretion that
    comes from years of project management
    and client service experience

  • Exceptional analytical and problem solving skills

  • Familiarity with the latest trends, technologies
    and methodologies


30 Parkfield Ave.

Toronto, ON   M4L1W2

Tel: 416-606-9265

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Sr. Manager Solutions

Devon Island Group (formally M Marketing Inc.)

Nov 2013 – Jul 2016

  • Responsible for developing, implementing and executing strategic marketing plans for multiple top-tier clients including Visa Canada, Royal Bank, Scotiabank, Nissan and Sears in order to attract potential customers and retain existing ones. Worked in multi-channel including print, shopper, event, direct, digital, social and mobile.

  • Day-to-day tasks included:

    • Providing leadership as a “trusted adviser” to our clients and partners

    • Accountable for all project financials including estimating, monitoring, reconciling and profitability

    • Working with clients to develop program objectives and targeting the best customer segments

    • Development of project briefs and specifications

    • Development and adherence to timelines

    • Managing and coordinating clients, internal staff and third-party suppliers

    • Management of all project approvals including client, partner, legal, creative

    • Help mentor and train other account managers and coordinators within the organization

    • Collaborating with partner agencies

  • Considered promotional marketing expert and lead on all contest strategy, rules development, contest administration, fulfillment, process and prizing.

  • Considered sponsorship marketing expert and lead on all sponsorship activation, particularly in the area of leveraging pass-thru rights.

  • Properties included the Olympics, NHL, TIFF and FIFA.



Sr. Account Manager/ Sr. Project Manager / Project Manager / Project Coordinator

M Marketing Inc.

Nov 2004 – Nov 2013

  • Managed the day-to-day business for multiple clients with a focus on strategic thinking, flawless account service, and dedicated client service and account leadership.

  • Lead development of many communications programs including educating

  • both retailers and consumers on Visa's latest payments technologies and policies including Visa Chip & Pin, Visa payWave (contactless), Visa Checkout, and Visa's Zero Liability Policy.

  • Managed marketing strategies for Visa’s loyalty and partnership programs including the acquisition, activation, engagement and retention of cardholders through Visaperks, Visa Small Business Offers and Visa Infinite. As part of the partnership marketing team, established and maintained on-going relationships with over 400 retailers.


George Brown College in Toronto, Canada

Architectural Technology Candidate, Expected Graduation, May 2018

Notable Achievements:

  • Dean's Honour List in all semesters to date (3.99 GPA)

  • A+ in all Ontario Building Code courses

  • A+ in CAD Drawing 1 and 2 (AutoCAD)

  • A+ BIM for Architectural Technology 1 and 2 (AutoCAD 3d and Revit)

Neuchâtel Junior College in Neuchâtel, Switzerland

High School Diploma, Graduated, January 2000

Notable Achievements:

  • Model UN Delegate - The Hague, Netherlands

  • Participant in the International Debating Tournament - Amsterdam, Netherlands


Volunteer Africa - Jun – Sep 2003

  • Over the course of three months, helped to build a school and teachers’ houses in rural Tanzania. Included living in a Tanzanian village, working with local tradesmen and working without the use of any power tools.

Volunteer Work

  • Marketing and Advertising Law by Lexpert and Gowling Lafleur Henderson LLP - Nov 2012

  • Fundamentals of Sponsorship Marketing by Sponsorship Marketing Council of Canada - Nov 2012

  • Strategic Promotions Certificate by the Canadian Marketing Association - Sep – Dec 2010​

Other Courses

Model Making

Wood, Cardboard, Foam Core

Hand Drawing

Architectural / Freestyle




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